Before the details, find the light.

An image can be full of information and still have very little to say. Before adding the next object, we prefer to ask a simpler question: where does the eye go?

Begin with relationships

The relationship between a bright window and a dark wall can establish the whole character of a frame. Materials and details then become part of that structure, rather than a substitute for it.

What deserves our attention in this image—and what can stay quiet?

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